FABRUARY

LGBTQIA+ History Month

McCann London partnered with Clear Channel to raise awareness and celebrate LGBTQIA+ History Month.

Aligning Clear Channel’s commitment to leverage its media spaces for good, and McCann Worldgroup’s UK TruePride Alliance, a platform for the LGBTQIA+ community, ‘Fabruary’ was created to brighten up dreary February.

I created a set of six custom typographic treatments to give to six groups of the community. This gave the Lesbian, Gay, Bisexual, Transgender, Non-Binary and Progress Pride communities individual and unique expressions of vibrancy and each of the six poster designs prominently featured their respective pride flags.

Utilising prominent sites across the country, Clear Channel helped us transform a particularly rainy February into a vibrant and celebratory period for the LGBTQIA+ community.